Jo Gardner
After starting out managing live events at London’s KOKO, Jo quickly developed a knack for music promotion and moved into an artist PR role at Listen Up, working with some of the biggest artists and labels in the world.
Specialising in electronic and crossover acts, she helped lead campaigns for acts such as Marshmello, deadmau5, Pendulum, Knife Party, Axwell /\ Ingrosso, Tiesto, Alesso, Steve Angello and more.
Curating strategic campaigns for over 6 years, Jo broke a number of key clients into the UK market and saw numerous top 10 singles and albums as well as 2x double platinum, 2x platinum and 2x gold records from her roster.
Moving into artist management in 2019 at Decade/Earstorm, Jo joined forces with Pendulum/Knife Party-frontman Rob Swire, and in 2022 they formed Unholy.
Jo currently manages all acts on the Unholy roster, oversees strategic planning and manages the Unholy team.
Rob Swire
Originally from Perth, Rob Swire is best known as the founder and vocalist of the electronic band Pendulum, as well as DJ and co-founder of electro house duo Knife Party.
In 2003 he relocated to the UK, where Pendulum gained widespread recognition. With 3 platinum albums - ‘Hold Your Colour’, ‘In Silico’, ‘Immersion’ and over 1m copies sold, the band established themselves as one of the electronic music’s biggest live acts of the decade - selling out huge live shows and headlining festival stages including Reading & Leeds, Glastonbury and Download.
Forming Knife Party in 2011, Rob and Gareth released the viral ‘Internet Friends’ as well as the multi-platinum single ‘Antidote’ with Swedish House Mafia. With 5 EP’s and a full length album ‘Abandon Ship’ KPs extensive catalogue has been streamed over 500 million times. Rob’s production and credits include hits such as Rihanna’s ‘Rude Boy’ as well as vocal features for Deadmau5 (‘Ghosts ’n’ Stuff’/‘Monophobia’) and Eric Prydz (‘Breathe’).
In 2022, Rob founded Unholy alongside Jo and will sit across creative, long-term planning, technical and A&R.